Our Story
We started SDR Nation mid-2020 after SDRs around the world were forced to drastically change how they work and start doing their jobs from home.
The SDR role was already one of the most challenging roles in a company. While this shift motivated us to build SDR Nation, the problem we realized SDRs were facing had been around for years.
Both of us worked with each other on sales teams at two different companies and spent a lot of our time focused on coaching, enablement and teaching our reps to be successful. We realized that this was a big gap that SDRs at most companies were struggling with. The role needs a significant amount of support and it can be tough for companies to give their SDRs everything they need to be successful.
Through Michael’s experience with community building and Charlie’s background in sales leadership, we recognized that a dedicated community JUST FOR SDRs could be the solution that SDRs needed. One that is safe and helps to cut through the noise, where we’d curate top experts and mentors to coach the topics that would help SDRs nail their job and accelerate their careers.
Fast forward to today, we’ve built that with SDR Nation. It’s the only private community dedicated just for SDRs to learn and get both 1-1 and group coaching and skills that will make them successful. We’ve brought together 25+ incredible coaches, hosted dozens of intimate workshops, run hundreds of 1-1 sessions and partnered with great organizations like JB Sales to bring the best courses to SDRs.
We hope you’ll go on this journey with us. As an SDR you are in one of the most important roles in your company. Our goal is to help you bring out the best in yourself.
— Michael Gagliano & Charlie Locke